Card Descriptions
The layout of card descriptions currently does not appear to be uniform, and can be confusing. Cards currently list the card type (Building, Creature, Enchantment, or Spell), what the card affects, and an explanation of what the card does. In some cards this information is squished together as in Demonic Surge, which can be confusing (although this does not apply to all cards, such as Seedling). In order to use the description space more efficiently I suggest changing the colour of the card's name based on what type it is, and adding a line break before the explanation, like in this example. This would free up space in the description for cards with longer explanations and would remove redundant information.
Edit: This seems to only be applicable to Enchantment cards!
Referrals
Instead of offering players a percentage of the gold purchased by players they refer, I suggest offering players a flat amount of gold and/or cards. There is less incentive to refer other people when there is a delay in the getting the reward which makes the current system unideal. Also, I suspect most people are unwilling to invest money in a new game right away, so players that refer others might never get anything. Having a tiered system that gives better rewards for more referrals would probably encourage more people to refer.
Example tier:
- Each referral: 15 - 25 (?) gold
5 referrals: 55 gold
10 referrals: 65 gold
15 referrals: 75 gold, 1 random Common card, 1 random Uncommon card
20 referrals: 100 gold, 2 random Uncommon cards
25 referrals: 125, 1 random Uncommon card, 1 random Rare card
40 referrals: 175, 2 random Rare cards
55 referrals: 225 gold, 1 random Rare card, 1 random Odd card
70 referrals: 300 gold, 2 random Rare cards, 1 random Odd card
85 referrals: 375 gold, 1 random Uncommon card, 2 random Rare cards, 2 random Odd cards
100 referrals: 500 gold, 1 random Common card, 2 random Uncommon cards, 3 random Rare cards, 3 random Odd cards
Each referral after 100: 30 gold
I'm still a new player and am fairly unfamiliar with the TFW card market, so these rewards may be unreasonable. The list is just to explain how the tiered rewards system could work. Of course with a system like this, rules would have to be set in place so that players could not gain rewards from referring their own additional accounts, or other accounts from the same IP to prevent cheating.
It's also important to note that the rewards must be balanced: they must entice people, but not be so high that people stop purchasing gold. Rewards should be tweaked as the market changes.
Wiki
Currently the Wiki is hard to navigate. Pages on the Wiki that are not linked on the Main Page must be searched, so the player has to go to the Wiki knowing exactly what they want to find. The Wiki should be set up in a way that presents players with information in an organized manner, and the Main Page should have a lot of links to different topics. I suggest a format like this, which is the Main Page I designed for another site I played on. I have a lot of experience with editing and writing for Wikis so I'm willing to do this work myself, but this is a big change in the layout of the Wiki.
I also highly suggest looking into add-ons for the Wiki that allow multiple uploads to be done at once. It's a pain in the butt to have to individually upload a bunch of images, and it takes away from time that could otherwise be spent writing or editing
